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We collaborate with businesses to discover their optimal digital presence. Viralistic guides, re-evaluates and optimalizes brands. We work for start-ups to corporate level organisations.

We’ll always do our best to fulfil your needs and meet your expectations, but it’s important to have things written down so that we both know what’s what, who should do what and when, and what will happen if something goes wrong.

In this webdesign policy you will not find any complicated legal terms or long passages of unreadable text. We have no desire to trick you into signing something that you might later regret. What we do want is what is best for both parties, now and in the future. Written down in simple and readable text. Of course it is a little more complicated, but we will get to that.

What do both parties agree to?

You: You have the authority to enter into this contract on behalf of yourself, your company or your organisation. You will give us the assets and information we tell you we need to complete the project. You will do this when we ask and provide it in the formats we ask for. You review our work, provide feedback and approval in a timely manner too. Deadlines work two ways, so you are bound by dates we set together. You also agree to stick to the payment schedule set out at the end of this contract.

Us: We have the experience and ability to do everything we have agreed with you and we do it all in a professional and timely manner. We endeavour to meet every deadline that’s set and on top of that we maintain the confidentiality of everything you give us.

In detail.


We create designs that adapt to the capabilities of many devices and screen sizes. We create them iteratively and use predominantly HTML and CSS. We may use visuals to indicate a creative direction (colour, texture and typography.) We call that ‘atmosphere.’
We will give you the opportunity to review our work many times. At first, we will develop a Demo for you. This is a dummy website: a visual representation of what your website will look like in the future. In this way, you know what you are investing in. When we have demonstrated our demo to you, it is up to you if you want to work with us or not. If you accept the demo, it is time for us to get to work and time for you to sit down and relax. We will let you know when we are done and, in the mean time, keep you updated. If—at any stage after accepting the demo—you change your mind about what you want delivered or are not happy with the direction our work is taking, you’ll pay us in full for the time we’ve spent working until that point and we may terminate this contract. 

Text content

Unless agreed separately, we are not responsible for inputting text or images into your website (or content management system) We don’t provide professional copywriting and editing services, so if you’d like to create new content or input content, we can assist you in finding an adequate copywriter. To facilitate a fluent workflow, we will fill the website up with dummy text at first. 

Graphics and photographs

Unless agreed separately, we are not responsible for graphical content on your website but we offer professional photographing/ filming services. So if you would like us to create new content or input content for you, we will provide a separate estimate. If you know specifically what kind of graphical content you wish to have on your website, you should supply graphic files in an editable, vector digital format. You should supply photographs in a high resolution digital format. If you choose to buy stock photographs, we can suggest stock libraries. If you’d like us to search for photographs for you, we can provide a separate estimate. If you aren not sure, we will fill your website up with simple stockphoto’s, when the website is finished, you can replace these pictures later.

HTML, CSS and JavaScript

We deliver pages developed from HTML markup, CSS stylesheets for styling and unobtrusive JavaScript for behaviours. This code is designed using WebFlow. We may use WordPress or Shopify in some situations.

Browser testing

Browser testing no longer means attempting to make a website look the same in browsers of different capabilities or on devices with different size screens. It does mean ensuring that a person’s experience of a design should be appropriate to the capabilities of a browser or device.
We test our work in Google (Chrome). We won’t test in other older browsers unless we agreed separately.

Mobile browser testing

We test our designs in: Google Chrome

We won’t test in Opera Mini/Mobile, specific Android devices, or other mobile browsers unless we agreed separately. If you need us to test using these, we can provide a separate estimate.

Technical support

We offer support for website hosting, email and other services relating to hosting.
To guarantee the best quality of service, we will host your website on our servers. We offer different subscriptions and this will be billed separately. If you, for any reason, want to host the website on another server, we can deliver the code to you, but we will not be responsible for bugs or anymore.

Search engine optimisation (SEO)

We do not guarantee improvements to your website search engine ranking, but the pages that we develop are accessible to search engines. If you want to fully optimize this, we will provide a seperate estimate for you.

Changes and revisions

We do not want to limit your ability to change your mind. The price at the beginning of this contract is based on the time that we estimate we need to accomplish everything you told us you want to achieve, but we are happy to be flexible. If you want to change your mind or add anything new, that will not be a problem as we provide a separate estimate for this additional time.

Legal stuff

We carry out our work in accordance with good industry practice and at the standard expected from a suitably qualified person with relevant experience.
That said, we can not guarantee that our work will be error-free and so we can not be liable to you or any third-party for damages, including lost profits, lost savings or other incidental, consequential or special damages, even if you have advised us of them. Your liability to us will also be limited to the amount of fees payable under this contract and you will not be liable to us or any third-party for damages, including lost profits, lost savings or other incidental, consequential or special damages, even if we have advised you of them. Finally, if any provision of this contract shall be unlawful, void, or for any reason unenforceable, then that provision shall be deemed severable from this contract and shall not affect the validity and enforceability of any remaining provisions.

Intellectual property rights

Just to be clear, “Intellectual property rights” means all patents, rights to inventions, copyright (including rights in software) and related rights, trademarks, service marks, get up and trade names, internet domain names, rights to goodwill or to sue for passing off, rights in designs, database rights, rights in confidential information (including knowhow) and any other intellectual property rights, in each case whether registered or unregistered and including all applications (or rights to apply) for, and renewals or extensions of, such rights and all similar or equivalent rights or forms of protection which subsist or shall subsist now or in the future in any part of the world. First, you guarantee that all elements of text, images or other artwork you provide are either owned by your good selves, or that you have permission to use them. When you provide text, images or other artwork to us, you agree to protect us from any claim by a third party that we are using their intellectual property. We guarantee that all elements of the work we deliver to you are either owned by us or we obtained permission to provide them to you. When we provide text, images or other artwork to you, we agree to protect you from any claim by a third party that you are using their intellectual property. Provided you paid for the work and that this contract hasn not been terminated, we assign all intellectual property rights to you as follows: You own the website we design for you plus the visual elements that we create for it. We give you source files and finished files and you should keep them somewhere safe as we are not required to keep a copy. You own all intellectual property rights of text, images, site specification and data you provided, unless someone else owns them. We own any intellectual property rights we developed prior to, or developed separately from this project and not paid for by you. We own the unique combination of these elements that constitutes a complete design and we license its use to you, exclusively and in perpetuity for this project only, unless we agree otherwise.

Intellectual property rights

We love to show off our work, so we reserve the right to display all aspects of our creative work, including sketches, work-in-progress designs and the completed project on our portfolio and in articles on websites, in magazine articles and in books.

Payment schedule

We are sure you understand how important it is as a small business that you pay the invoices that we send you promptly.
As we are also sure you want to stay friends, you agree to stick tight to the agreed payment schedule.
We issue invoices electronically. Our payment terms are 14 days from the date of invoice by BACS or the SWIFT international payments system. All proposals are quoted in EURO and payments will be made at the equivalent conversion rate at the date the transfer is made. You agree to pay all charges associated with international transfers of funds. The appropriate bank account details will be printed on our electronic invoice. We reserve the right to charge interest on all overdue debts at the rate of 2% per month or part of a month.

But where’s all the horrible small print?

We both agree that we will adhere to all relevant laws and regulations in relation to our activities under this policy and not cause the other to breach any relevant laws or regulations.
This contract stays in place and need not be renewed. If for some reason one part of this policy becomes invalid or unenforceable, the remaining parts of it remain in place.
Although the language is simple, the intentions are serious and this contract is a legal document under exclusive jurisdiction.

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Are you ready to give your company the creative boost is has been waiting for?

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